Hello I'm Ilana

My Creative Journey

I’ve always been a creative soul — constantly sketching, imagining, and finding new ways to make beautiful things. As a child, I loved drawing ballet and wedding dresses, dreaming up delicate details and flowing shapes.

Over the years, creativity found its way into everything I did — from designing pieces for boutique shops to launching small product lines and even running my own jewellery business. Whether I was sketching, crafting, or experimenting with new ideas, creating has always been at the heart of who I am.

It wasn’t until years later, while running my shops, that I rediscovered my first love: drawing. Greeting cards caught my eye and reignited that spark of illustration that had always been there. A Photoshop course, a new iPad, and countless hours of drawing later, I found myself fully immersed in this colourful world again, where design and imagination meet

My Design Style

If my design style were a flavour, it would be a playful mix of sweetness and charm — full of texture and bright, joyful colours. I aim to create designs that bring warmth, happiness, and a touch of whimsy to everyday life.

Where Imagination Leads

What excites me most is working on projects for children’s brands and products. I have a soft spot for designs that spark imagination and wonder. Many of my ideas come straight from my imagination rather than real-life references, and children’s work gives me the freedom to explore that playful, whimsical world inside my head.

"Ilana's whimsical illustrations perfectly capture the essence of childhood joy. Her designs are a delight to behold!"

A happy client